Jerome Simmons | Senior Product Marketing Executive | Insurance, Financial Services & Technology
Jerome Simmons is a senior B2B marketing executive with more than 20 years of experience leading demand generation, content strategy, and go-to-market programs at scale — across insurance, InsurTech, and enterprise technology. At Salesforce, he leads product marketing for the insurance industry, where his AI-focused thought leadership has generated millions in marketing-driven pipeline. He has built and led marketing functions at LexisNexis Risk Solutions, Crawford & Company, and XINNIX, consistently delivering measurable outcomes: expanded pipeline, category-defining positioning, and revenue acceleration. Jerome partners with executive teams to align marketing strategy to business growth, building world-class marketing organizations and go-to-market programs that deliver measurable results.
He's known for bridging strategy and execution — aligning cross-functional teams around shared priorities and clear accountability to deliver measurable business outcomes. My core competencies include:
He's known for bridging strategy and execution — aligning cross-functional teams around shared priorities and clear accountability to deliver measurable business outcomes. My core competencies include:
- Digital Marketing Strategy
- Industry & Vertical Go-to-Market
- Strategic Market Positioning
- Sales Enablement & Activation
What Marketing Leaders Say About Working With Jerome Simmons - B2B Marketing Strategist
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"I had the pleasure of working with Jerome at LexisNexis Risk Solutions. During my time there I saw Jerome manage numerous projects of various sizes, but he really flourishes on the projects where he leads and executes on thought leadership and content marketing strategies. He is always very collaborative and full of creative and useful ideas and was a great resource for insightful and thought-provoking content. He was key in driving traffic to the website and introducing targeted audiences to the company’s unique and game-changing product offerings. Jerome would be an asset on any team!"
Laurie Douglas, Marketing Director - LexisNexis Risk Solutions
Marketing Director / LexisNexis Risk Solutions
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“I had the pleasure of working with Jerome Simmons at Carter Brothers, LLC for 3 years. In his role as Marketing and Communications Manager, Jerome was key to driving our company-wide branding, advertising and trade show strategy. Jerome's efforts in rebranding the Edwards Service division to Carter Brothers Fire and Life Safety were completed on schedule, under budget with no negative customer impact. He designed and implemented a very detailed internet advertising and organic search strategy that resulted in increase sales leads at the branch level. His constant attention to detail, creativity and ability to consistently hit deadlines made him a valuable contributor to our team. I would wholeheartedly recommend Jerome Simmons for any position where organization, creativity, and professionalism are valued.”
Brad Williams, Vice President - Edwards Commercial Americas at UTC Fire & Security
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“Jerome Simmons is a true marketing professional. He understands all aspects of the marketing process including on-line, printed, demonstrations, trade show material, and direct client responses. He is a true team player that focuses on how he can best support the other team members while also meeting the needs of the customer. Jerome is excellent at market research and is a great leader in understanding new and existing clients, their needs, and how to best position our team to respond. He is a man of integrity who will be a great asset to any company's marketing and sales efforts.”
Steve Board, Vice President-Carter Brothers LLC
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