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Jerome Simmons, MBAB2B Marketing Strategist
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Jerome Simmons | B2B Marketing Strategist & Marketing Leadership Executive
Jerome Simmons is a seasoned B2B marketing strategist with more than 15 years of experience driving growth through integrated product marketing, demand generation, and B2B content marketing strategies. Known for his signature approach — creativity, consistency, and clarity — Jerome has built a track record of delivering measurable results across SaaS, insurance, financial services, and technology sectors. He holds an MBA from Florida A&M University and is a certified leadership coach with The John Maxwell Team.
Marketing Leadership at Salesforce
In his current role as Director of Product Marketing for the Insurance Industry at Salesforce, Jerome shows modern marketing leadership by aligning AI, data, and CRM capabilities with industry priorities to build awareness and stand out. He oversees the development of thought leadership content, webinars, blogs, and case studies that shape industry conversation and generate millions in marketing-influenced pipeline — demonstrating the full power of strategic B2B content marketing at scale.
A Career Built on B2B Marketing Strategy
Jerome's depth as a marketing strategist was sharpened across a wide range of key roles. As Platform Solutions Marketing Director at Crawford & Company — the nation's largest publicly held independent adjusting firm — he led go-to-market strategy for the company's first two SaaS products, blending product marketing precision with demand generation execution to accelerate market entry.
At LexisNexis Risk Solutions, Jerome served as Senior Marketing Manager, where he owned value proposition development, messaging, demand generation, sales enablement, and industry-specific marketing communications — core competencies that define an effective B2B marketing strategist.
Earlier roles at XINNIX (The Mortgage Academy), Carter Brothers, and Boost Mobile further shaped his expertise in brand strategy, integrated marketing campaigns, and cross-functional marketing leadership — spanning rebrands, executive communications, multi-state campaign execution, and retail activation.
Leadership Beyond Marketing
Jerome is also an independent certified coach, teacher, and speaker with The John Maxwell Team, offering leadership development training rooted in John Maxwell's globally proven principles. His coaching background shows he can align teams, develop talent, and lead clearly — qualities that set him apart as a well-rounded marketing leader.
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Jerome Simmons is a seasoned B2B marketing strategist with more than 15 years of experience driving growth through integrated product marketing, demand generation, and B2B content marketing strategies. Known for his signature approach — creativity, consistency, and clarity — Jerome has built a track record of delivering measurable results across SaaS, insurance, financial services, and technology sectors. He holds an MBA from Florida A&M University and is a certified leadership coach with The John Maxwell Team.
Marketing Leadership at Salesforce
In his current role as Director of Product Marketing for the Insurance Industry at Salesforce, Jerome shows modern marketing leadership by aligning AI, data, and CRM capabilities with industry priorities to build awareness and stand out. He oversees the development of thought leadership content, webinars, blogs, and case studies that shape industry conversation and generate millions in marketing-influenced pipeline — demonstrating the full power of strategic B2B content marketing at scale.
A Career Built on B2B Marketing Strategy
Jerome's depth as a marketing strategist was sharpened across a wide range of key roles. As Platform Solutions Marketing Director at Crawford & Company — the nation's largest publicly held independent adjusting firm — he led go-to-market strategy for the company's first two SaaS products, blending product marketing precision with demand generation execution to accelerate market entry.
At LexisNexis Risk Solutions, Jerome served as Senior Marketing Manager, where he owned value proposition development, messaging, demand generation, sales enablement, and industry-specific marketing communications — core competencies that define an effective B2B marketing strategist.
Earlier roles at XINNIX (The Mortgage Academy), Carter Brothers, and Boost Mobile further shaped his expertise in brand strategy, integrated marketing campaigns, and cross-functional marketing leadership — spanning rebrands, executive communications, multi-state campaign execution, and retail activation.
Leadership Beyond Marketing
Jerome is also an independent certified coach, teacher, and speaker with The John Maxwell Team, offering leadership development training rooted in John Maxwell's globally proven principles. His coaching background shows he can align teams, develop talent, and lead clearly — qualities that set him apart as a well-rounded marketing leader.
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Jerome Simmons - Personal Life
Jerome Simmons, a dedicated professional, is also a family man. He has been happily married for 24 years to business strategist Pearlina Simmons. The couple, who were college sweethearts, are raising a fifteen-year-old son and a fourteen-year-old daughter.